Create a coordinated twelve-image healthcare educational social media campaign.
CREATIVE OBJECTIVE
Preserve the reference’s clear medical topics, bold condensed typography, alternating light and colored backgrounds, prominent people, and restrained anatomical imagery.
Create original layouts, copy, photographic arrangements, and graphic structures.
Keep the campaign informative, approachable, and visibly healthcare-focused.
OUTPUT
Generate 12 separate finished images, one per numbered brief.
Each image must have its own complete 4:5 portrait canvas.
Do not combine them into a collage, grid, contact sheet, or multi-panel image.
If necessary, generate the images sequentially.
Exclude the reference’s palette swatches, social-platform icons, white presentation margins, and profile-layout display.
OPTIONAL INPUTS
• Approved staff and personal photographs
• Approved facility photographs
• Approved medical-equipment photographs
• Approved anatomical references
• Clinically reviewed educational copy
• Verified staff roles and services
• Approved replacement headlines
• Approved brand assets
Treat blank fields as absent. Never print placeholders.
ACCURACY
Preserve supplied identities, anatomy, devices, facility layouts, and confirmed medical information.
Do not invent clinician credentials, staff affiliations, patient testimonials, diagnoses, clinical results, services, appointment availability, prices, or contact information.
Without approved staff photographs, illustrative adults must not be presented as verified clinicians.
Use supplied anatomical references first.
Anatomical illustrations must be structurally accurate, restrained, and clearly educational.
No decorative extra organs, glowing disease points, impossible vertebrae, or misleading anatomy.
Use actual supplied equipment faithfully.
Do not substitute scanner categories.
Do not fabricate clinical screens, glucose readings, scans, test results, or patient data.
MEDICAL COPY
Use the exact neutral copy specified below.
Any additional symptoms, screening recommendations, causes, treatment options, vaccine schedules, diagnostic explanations, or health advice must come from supplied clinically reviewed material.
Do not improvise medical recommendations to fill space.
VISUAL IDENTITY
Deep periwinkle: #475A94
Powder blue: #DCE8F0
Warm white: #F6F4EE
Muted apricot: #E8BBA4
Alternate light and periwinkle-led compositions.
Keep anatomy, skin, equipment, and interiors in believable colors.
TYPOGRAPHY
Bold condensed humanist sans-serif headlines.
Clean regular sans-serif supporting copy.
Clear line breaks, readable contrast, approximately 7% safe margins.
GRAPHIC LANGUAGE
Broad rectangular photographic panels, short rules, small corner accents, restrained line illustrations, and open negative space.
Avoid copying the turquoise palette, floating medical bubbles, repeated cross patterns, exact text arrangements, universal screening checklist, and treatment promises.
PHOTOGRAPHIC CHARACTER
Natural full-frame photography.
People:
50–85mm, f/4–f/5.6, 1/200–1/250 second, ISO 200–400.
Objects:
70–85mm, f/5.6–f/8, ISO 100–200.
Interiors:
28–35mm, f/8, tripod if needed.
White balance around 5200K, adjusted to actual lighting.
Soft directional light, restrained fill, natural skin, believable reflections, coherent shadows, gradual depth falloff.
Avoid hard sharpening, HDR halos, plastic skin, exaggerated pores, artificial glow, fake fog, blanket grain, global blur, and distorted equipment.
Anatomy and line illustrations should retain their educational medium rather than receiving photographic lens effects.
COPY
Render only specified English text.
No logos, websites, QR codes, creator credits, watermarks, or invented calls to contact an unidentified provider.
DESIGN 1
Warm-white background.
Notebook, pen, and stethoscope on powder-blue table in lower half.
Headline:
“YOUR HEALTH
QUESTIONS
MATTER.”
Supporting copy:
“Make space for the conversation.”
Apricot rule.
70mm, f/8, soft side light.
DESIGN 2
Periwinkle background, warm-white lower panel.
Approved staff portrait if supplied.
Otherwise plain folder and reading glasses.
Headline:
“SCREENING STARTS
WITH A DISCUSSION.”
Supporting copy:
“Bring your questions about what may be appropriate for you.”
Apricot underline.
No universal test checklist.
DESIGN 3
Warm-white background.
Accurate anatomical heart illustration lower right, restrained natural colors and powder-blue shapes.
Headline:
“HEART HEALTH:
ASK AND
UNDERSTAND.”
Supporting copy:
“A starting point for your questions.”
Apricot rule.
No symptom or emergency advice unless supplied and reviewed.
DESIGN 4
Powder-blue background.
Accurate urinary-system illustration below: kidneys, ureters, bladder.
Natural muted anatomical colors.
Headline:
“URINARY HEALTH,
WITHOUT THE
GUESSWORK.”
Supporting copy:
“Start with the questions you want to discuss.”
No invented causes, diagnosis, or treatment.
DESIGN 5
Periwinkle background.
Accurate lateral spine illustration lower right, ivory bone tones and muted blue-gray discs.
Headline:
“A CLOSER LOOK
AT THE SPINE.”
Supporting copy:
“Bring your questions about discomfort and movement.”
Apricot rule.
No glowing pain points, diagnoses, or treatment claims.
DESIGN 6
Warm-white background, powder-blue portrait backdrop.
Approved clinician portrait when supplied.
Fallback: original adult woman with medium-brown skin and short curly hair, plain periwinkle professional clothing, seated with hands resting on table.
No invented clinician identity.
Headline:
“A HUMAN
CONVERSATION.”
Supporting copy:
“Begin with what you want to ask.”
Apricot underline.
85mm, f/4.
DESIGN 7
Powder-blue background.
Approved vaccination image if supplied.
Otherwise closed plain medical supply case and blank appointment notebook.
Headline:
“QUESTIONS ABOUT
VACCINATION?”
Supporting copy:
“Bring your questions to a healthcare professional.”
No invented procedure, schedule, eligibility, or vaccine label.
DESIGN 8
Warm-white background with periwinkle lower-right panel.
Accurate supplied glucose-monitor photograph.
Fallback: clearly diagrammatic generic monitor with blank screen.
Headline:
“UNDERSTANDING
GLUCOSE
MONITORING.”
Supporting copy:
“A closer look at the process.”
Apricot accent.
No invented reading, finger-prick procedure, target range, or treatment advice.
DESIGN 9
Periwinkle background, warm-white lower photographic panel.
Adult hand writing in an indistinct notebook beside a closed folder.
Headline:
“MAKE ROOM
FOR A REVIEW.”
Supporting copy:
“Note the changes and questions you want to discuss.”
Powder-blue supporting type, apricot rule.
70mm, f/5.6.
DESIGN 10
Warm-white canvas, powder-blue photographic frame.
Use supplied scanner-room image faithfully.
Fallback: abstract quiet clinical corridor with no scanner or facility identity.
Headline:
“QUESTIONS
ABOUT A SCAN?”
Supporting copy:
“Ask about its purpose and what to expect.”
Apricot corner accent.
28–35mm architectural perspective.
DESIGN 11
Powder-blue background.
Original adult man with dark skin, closely cropped hair, cream shirt, seated making notes with a thoughtful expression.
Headline:
“HEADACHE QUESTIONS,
CLEARLY NOTED.”
Supporting copy:
“Make space for what you want to discuss.”
Apricot accent.
50mm, f/4.
No cure, prevention, or medication claims.
DESIGN 12
Warm-white background, periwinkle upper-left text panel.
Original older adult woman with light-brown skin and silver tied-back hair seated beside a window.
Plain glass of water on table, thoughtful gaze outside.
Ivory headline:
“BEGIN WITH
EVERYDAY
QUESTIONS.”
Periwinkle supporting copy:
“What would you like to understand better?”
Powder-blue accents, apricot underline.
50mm, f/4.
No prescribed habits, intake targets, or guaranteed benefits.
FINAL CHECK
Deliver twelve separate portrait artworks.
Keep each topic recognizable and each composition distinct.
Preserve supplied identities, equipment, facilities, and reviewed information.
Check anatomy, device geometry, reflections, hand positions, contrast, and exact spelling.
